ITV Idents and Presentation
#31
Brekkie post_id=1868 time=1617289604 user_id=976 Wrote:Creepy but the most innovative for quite some time.
That's very true, certainly different and memorable, and it's nice to have to movement other than the camera movement.
#32
Fanoftv post_id=1969 time=1617301617 user_id=805 Wrote:
Josh post_id=1820 time=1617280385 user_id=955 Wrote:See the article and promotional video here:
https://www.itv.com/itvcreates/articles/...and-judith
https://www.youtube.com/watch?v=08FPUiru-Nc

I love how different the Ident is and how it is extenuates the curves of the logo into the arms, my problem is that as part of a set this would be perfect against a brightly lit coloured backdrop or in situ at a funfair, with playful music, as it is, the same dreary music let’s it down.

The current ITV ident music is dreadful...especially the "oh oh" bit or whatever it is.

The music on the 2013 colour picking idents was much better. Luckily us UTV viewers had them up until this time last year. The UTV pigeons music was a personal favourite....never heard on ITV of course! A UTV Music exclusive!

Pigeons ident can be seen at 0:40 secs in this clip.

https://youtu.be/245wuGAzzLE


Also dive bombing into the pool had a really good soundtrack.

https://youtu.be/U1bBX2lo1nM
"From today you'll hear some new voices when you're watching UTV, as for the time being we're handing over to our colleagues at ITV, but rest assured Julian and I will be back with you as soon as possible"
Gillian Porter, UTV (2nd April 2020; 5:59am)
#33
I totally agree, the music variants of the 2013 package were wonderful, all with the same melody that branded the idents brilliantly and imo transformed the from just being a logo on footage, watch them on mute and you’ll see what I mean [size=85](even though I do love the filmography and colour picking logo). [/size]

As for the pigeon Ident, that UTV music seems different to the ITV version:
https://youtu.be/KHDCMflNRC8
#34
The announcer over the end of Emmerdale said that “Michelle demands answers in Coronation Street next”

Unless Kym Marsh has returned, I think he meant Michael
#35
Are the announcers physically at Chiswick, or are they announcing from home - either with Cleanfeed style technology, or maybe recording the night's links and sending the files down the line? Or if not, was that A Thing at any point during the crisis?

I was PD of a radio station untiil October and I was adamant talent jocked from home if they had a setup; the last thing I'd want to share with anyone else is a mic, even if everyone used their own windshield.
#36
I love the soundtrack on the 2013 indents, and I actually liked the overall package.
One of my favourite soundtracks was on the 'Urban Bees' ident

https://youtu.be/k3v4LKrcBdM
#37
I agree that was beautiful, as are the soundtracks to these (I thought I’d reminisce with timely Easter idents):

https://youtu.be/xTfy5o1kVk4

https://youtu.be/TAgQpWJS0XU

https://youtu.be/Otss6EA4VZQ
#38
Fanoftv post_id=2177 time=1617366704 user_id=805 Wrote:I agree that was beautiful, as are the soundtracks to these (I thought I’d reminisce with timely Easter idents):

https://youtu.be/TAgQpWJS0XU

The music on the Chick ident really does not fit with the 'cute' visuals.
All I can think of is the SeeSaw ident when I see it.

https://youtu.be/JfflOcWo7M4

Works so much better with the bouncy ident of Seesaw than the chick!
"From today you'll hear some new voices when you're watching UTV, as for the time being we're handing over to our colleagues at ITV, but rest assured Julian and I will be back with you as soon as possible"
Gillian Porter, UTV (2nd April 2020; 5:59am)
#39
Favourite music has to be Water Slide.
https://youtu.be/AaF7GucC9mI
#40
Fanoftv post_id=2177 time=1617366704 user_id=805 Wrote:I agree that was beautiful, as are the soundtracks to these (I thought I’d reminisce with timely Easter idents):

https://youtu.be/xTfy5o1kVk4

https://youtu.be/TAgQpWJS0XU

https://youtu.be/Otss6EA4VZQ
So we used to get baby lambs, chicks and rabbits - and now we get severed arms for Easter.
@Brekkietweets
#41
Yes I have to agree the music on the 2013 idents was a lot better then the current music on current idents.
#42
Personally, I think this was my favourite in terms of music (taken from one [mention]AxG[/mention]).

https://www.youtube.com/watch?v=jV-iGw3Aqls
#43
Fanoftv post_id=1986 time=1617305352 user_id=805 Wrote:As for the pigeon Ident, that UTV music seems different to the ITV version:
https://youtu.be/KHDCMflNRC8

Wasn’t that the music UTV used on their news ident?
#44
They've brought back Britain Get Talking now it seems from tonight onwards.
They're both women and that trumps regionality; ITV guidelines
#45
As I’ve said elsewhere, I’m really not a fan of the itv idents for creates.

Give me the colour picker version that we saw to begin with, twisted and refreshed for this year.

Surely these current idents don’t fit with itvs brand identity guidelines and some are worse than others.

Come on itv create something fresh
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