5Action

[Kunst]

Are they rebranding like here in the UK, or just closing?

Completely closing down, apparently they want to concentrate their energy on Pluto TV and the upcoming Paramount+.

VH1 and Super! (the kids channel) will remain as FTA DTT channels, but I'm very surprised for VH1, since it has a lower viewership than the other channels, unless they're planning to bring back MTV as a FTA channel ,like in Germany

[Rick]

It is interesting that MTV is FTA in some countries but in others it has always been seen as a pay brand. MTV Germany show a nice mix of music and programming, they didn't need to split the channel into MTV Music and MTV (where the entertainment shows go).

[JoshieTrue]

Not another "gender-specific" channel, they're becoming too old and they're nothing new, like reality TV oriented channels that are theoretically "female " focused such as ITVBe, Lifetime (bust), Style Network, 9Life, LIVING and E!

Note 1: I used airquotes because anyone can watch whatever they want, TV channels shouldn't be gendered.
Note 2: 9Life is Australian.

I don’t think 5Action is going to be gender-specific.

[Kunst]

Not many changes from the 19th to the content as far as I can see (up to none), but then again, this was a rebranding exercise in the first place.

[InsideUlster]

I wish Prisoner Cell Block H was on TV again. Shame I can't see the first 2 seasons of it on YouTube, it's been blocked by Fremantle.

[Brekkie]

Did C5 keep hold of Wentworth rights through to the end, on 5Star I think?

[XIII]

Did C5 keep hold of Wentworth rights through to the end, on 5Star I think?

Judging by the fact the series is on My5, yes.

[Andrew Wood]

First ident

https://theident.gallery/player.php/5ACT...-1-1901222

[DeMarkay]

First ident

https://theident.gallery/player.php/5ACT...-1-1901222

Very strong. I like it.

[benzj]

First ident

https://theident.gallery/player.php/5ACT...-1-1901222

Looks like s pretty solid ident, though whether the rest of the branding backs it up is to be seen.

[Rick]

I'm hoping the DOG is toned down. Seems to be a bit brighter than the others, maybe just to get the point across to viewers its a new channel, but the DOG on the other 5 branded channels is more transparent.

It also doesn't tie in the the other DOGs, all their other channels have the 5 logo in the same place, but for 5 Action they have lowered the size of the overall DOG which actually makes it look distorted. Maybe it won't be as obvious when it is set like the others and it fades down after a few seconds.

[JetixFann450]

Have to say, from the presentation I've seen on the Ident Gallery, 5Action certainly has some good sonic identity and feels quite Spike-y, which I hope was the intention. I suppose the programming for it also won't be bad for it either.

[benzj]

Have to say, from the presentation I've seen on the Ident Gallery, 5Action certainly has some good sonic identity and feels quite Spike-y, which I hope was the intention. I suppose the programming for it also won't be bad for it either.

Also having a look on TIG, it's a really solid brand overall, I think. It's probably the best-looking of Channel 5's multichannels now; though I think that's a low bar at this point, given (in my opinion) the looks of 5Star, 5USA, et al have slowly been getting less creative and less distinctive over the past decade or so. (Admittedly, a lot of that former "distinctiveness" can be chalked up to Northern and Shell not investing enough money to take down the impressive forethought of the RTL Group, but the looks under ViacomCBS UK's tenure have been no better.)