09-04-2022, 08:05 PM
They really need to get their act together with the app icons. Lots of comments about them on Twitter - pretty much all the same theme, asking what the icons (especially news) are supposed to be or saying how hard it is to find BBC apps since they changed.
Look at the reviews for BBC News on the app store - all recent ones say the new logo is unintelligible and give the app one star.
Why on earth would you launch a set of logos that are disconnected from the rest of your branding so that they make no sense to anyone and seemingly have no association with the service they’re meant to represent? It’s like something they’d do on the Apprentice. At least use them in the tv ads!
Look at the reviews for BBC News on the app store - all recent ones say the new logo is unintelligible and give the app one star.
Why on earth would you launch a set of logos that are disconnected from the rest of your branding so that they make no sense to anyone and seemingly have no association with the service they’re meant to represent? It’s like something they’d do on the Apprentice. At least use them in the tv ads!