15-05-2021, 03:21 PM
There's no "perspective" at all in Piers Morgan's Tweet. He cites the viewing figures for his last day as if Good Morning Britain was consistently beating BBC Breakfast during his time on the show - it wasn't. It may have closed the gap to about 10-12% share (300k - 400k) on average between the two as he became ever more outspoken, but Breakfast has always remained ahead.
Also, to refer to BBC Breakfast as "these dullards" is a real measure of the man - I get that BBC Breakfast is perceived as a safe, bland programme (unfairly, in my opinion), but these are fellow professionals in the same industry. Friendly rivalry, ok, but "dullards" is pretty insulting and unprofessional. And it's worth pointing out the likes of Dan Walker has always been quite complimentary of Good Morning Britain, even during his Twitter spats with Piers Morgan.
Also, to refer to BBC Breakfast as "these dullards" is a real measure of the man - I get that BBC Breakfast is perceived as a safe, bland programme (unfairly, in my opinion), but these are fellow professionals in the same industry. Friendly rivalry, ok, but "dullards" is pretty insulting and unprofessional. And it's worth pointing out the likes of Dan Walker has always been quite complimentary of Good Morning Britain, even during his Twitter spats with Piers Morgan.