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Sky Portfolio Changes - BcastCornwall - 29-07-2021

Major news - Ad based, PEACOCK to launch later this year FOC to All Sky Customers, including NOWTV and Sky Ticket ones, across Europe including UK.

[Image: E7d79WkVkAkXPf1.jpg]


Sky Portfolio Changes - jsnbts - 29-07-2021

BcastCornwall post_id=31540 time= user_id=950 Wrote:Major news - Ad based, PEACOCK to launch later this year FOC to All Sky Customers, including NOWTV and Sky Ticket ones, across Europe including UK.

[Image: E7d79WkVkAkXPf1.jpg]
Big news. I wonder what this means for the future of HayU in the UK/Europe - I imagine there's a lot of crossover of content?


Sky Portfolio Changes - Lynetwork - 29-07-2021

jsnbts post_id=31542 time= user_id=1103 Wrote:
BcastCornwall post_id=31540 time= user_id=950 Wrote:Major news - Ad based, PEACOCK to launch later this year FOC to All Sky Customers, including NOWTV and Sky Ticket ones, across Europe including UK.

[Image: E7d79WkVkAkXPf1.jpg]
Big news. I wonder what this means for the future of HayU in the UK/Europe - I imagine they carry similar libraries of content?
Hayu is a much more specialised service (reality TV) whereas Peacock is a lot more general from what I can tell. Hayu's 'same day as the US' airing of episodes seems to be quite valuable to their customers, though that could be moved over to Peacock if they wanted to merge the services. For now though I think there's a capacity for both of them to coexist as they cater to different demographic (a lot of Hayu customers are likely there for a specific show like Real Housewives - I doubt that Peacock works in the same way)

EDIT: speaking of the Housewives, I just remembered that Peacock commissioned a revival of RHOMiami and an All Stars spin-off... now I think some sort of merger between Peacock and Hayu is a lot more possible.


Sky Portfolio Changes - JetixFann450 - 29-07-2021

Generally speaking, it makes sense. Sky are owned by Comcast, so I doubt the Sky channels (which in turn offer NBC content like Sky Comedy) will be massively affected as it just means that Peacock will be part of Sky's eco-system going forward.


Peacock from Comcast - Rob - 29-07-2021

Posts from the "Sky Portfolio Changes" thread have been merged with this thread.


Peacock from Comcast - Brekkie - 29-07-2021

Presumably there is some duplication of content with Peacock and NOW/Sky so be interesting to see how that is sorted and whether some content is moved under the Peacock brand. Presumably they'll be an option to pay for Peacock without ads as well.


Peacock from Comcast - London Lite - 29-07-2021

Brekkie post_id=31553 time= user_id=976 Wrote:Presumably there is some duplication of content with Peacock and NOW/Sky so be interesting to see how that is sorted and whether some content is moved under the Peacock brand. Presumably they'll be an option to pay for Peacock without ads as well.

I'd guess for NOW customers, Boost will remove the limited commercials from Peacock?


Peacock from Comcast - WillPS - 29-07-2021

I'm not sure what value the Peacock brand brings here. The content is already there (mostly) as others have said.


Peacock from Comcast - JAS84 - 29-07-2021

Yeah, it works in America because people know of NBC and it's famous peacock logo. But here in Britain, the NBC brand has never been used on channels, unlike the other major American networks (Fox, CBS, ABC). Most people here would've only seen the logo as a vanity plate on imported programmes... which of course you don't see if you switch off as soon as the credits start, are watching on a streamer that automatically skips to the next episode, or it gets credit squeezed. Even home video releases are Universal branded. They should've used either the Universal or Sky brands here.


Peacock from Comcast - MrBiggieSMLZ - 29-07-2021

Does this mean that NOW TV could be replaced with Peacock in the UK?


Peacock from Comcast - TheJarv - 29-07-2021

making a fuss that's its free but who would pay for an ad supported service?


Peacock from Comcast - London Lite - 29-07-2021

TheJarv post_id=31578 time= user_id=1512 Wrote:making a fuss that's its free but who would pay for an ad supported service?

Those with NOW who don't pay for Boost along with every single person who pays for Sky, Virgin etc.

The NOW platform has been morphing into the Peacock model with a limited commercials and an ad free option, I wouldn't be surprised if it's another part of Comcast's strategy to replace NOW in the UK, Italy and Ireland and Sky Ticket in Austria, Germany and Switzerland with the Peacock brand by gradually introducing the brand to customers.


Peacock from Comcast - AJ - 29-07-2021

MrBiggieSMLZ post_id=31572 time= user_id=1110 Wrote:Does this mean that NOW TV could be replaced with Peacock in the UK?

No. The brands will coexist.


Peacock from Comcast - MrBiggieSMLZ - 29-07-2021

AJ post_id=31584 time= user_id=920 Wrote:
MrBiggieSMLZ post_id=31572 time= user_id=1110 Wrote:Does this mean that NOW TV could be replaced with Peacock in the UK?

No. The brands will coexist.

Okay, this is gonna take some time to get used to, but I'm cool...


Peacock from Comcast - OldSkoollCITV - 31-07-2021

Never thought that Comcast would bring Peacock to Sky Europe. When Peacock launched last year they said that they not keen on launch the NBCU streaming service to those counties that have Sky.

I expect ViacomCBS content to be added to Peacock global as the NBCUniversal archive while being prestigious is very limited.