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+--- Thread: W (Channel) Discussion (/showthread.php?tid=976)
W to go free-to-air - CATV - 20-03-2022
Since the craft store merged into create and craft, freeview channel 95 ‘craft Extra’ has not broadcast at all. I wonder if a deal has been made and the steam that uses channel 95 will be hand over to uktv so W can launch. Something like;
19 Dave
20 Drama
25 Yesterday
27 W
74 Dave ja vu
75 Drama +1
95 Yesterday +1 or W +1
I noticed my tv is displaying Dave ja vu schedule on Drama +1 channel 74 (freeview). Not sure if it’s just my tv or something has launched early.
I have also noticed in the last 48 hours ideal Extra on 94 (freeview) has stopped broadcasting to. It now shows a local tv breakdown slide. I guess because the channel on local multi plex. I wonder if this stream has been brought for the upcoming launch of TalkTV?
W to go free-to-air - gbitup - 21-03-2022
Confirmed this morning.
https://corporate.uktv.co.uk/news/article/uktv-takes-w-free-to-air/
W to go free-to-air - This is UTV - 21-03-2022
Launches on Monday 28th March on Freeview EPG 25 and Freesat.
As for the new W logo....
hock: I cannot understand why they are sticking with such a terrible brand name.
W to go free-to-air - ConorM98 - 21-03-2022
This is UTV post_id=74295 time= user_id=1188 Wrote:Launches on Monday 28th March on Freeview EPG 25 and Freesat.W stands for Women.
As for the new W logo....
W to go free-to-air - Rob - 21-03-2022
ConorM98 post_id=74296 time= user_id=983 Wrote:W stands for Women.
It doesn't stand for anything.
W to go free-to-air - ConorM98 - 21-03-2022
https://twitter.com/wchannel/status/1505831667952402436?t=91n7QYB_yRhKD0haNCBadg&s=19
Also we got this promo previewing the graphics style and logo animation.
It's big and bold fonts and blue and red.
W to go free-to-air - This is UTV - 21-03-2022
Looking at the Freeview epg listings, the current Dave Ja Vu feed has W programmes listed from next Monday, Drama+1 has Dave Ja Vu listings already showing so it looks like the Drama+1 feed is being dropped to make way for W.
W to go free-to-air - dbl - 21-03-2022
ConorM98 post_id=74301 time= user_id=983 Wrote:https://twitter.com/wchannel/status/1505831667952402436?t=91n7QYB_yRhKD0haNCBadg&s=19Indeed, expect to see teasers like this across the network
Also we got this promo previewing the graphics style and logo animation.
It's big and bold fonts and blue and red.
W to go free-to-air - Ballyboy - 21-03-2022
The logo looks like a store sign?. How long did they take to make it?
W to go free-to-air - gbitup - 21-03-2022
Rob post_id=74299 time=1647857384 user_id=2 Wrote:ConorM98 post_id=74296 time= user_id=983 Wrote:W stands for Women.
It doesn't stand for anything.
I guess not officially, but it does target women in their 30's.
W to go free-to-air - Robert Williams - 21-03-2022
Rob post_id=74299 time= user_id=2 Wrote:ConorM98 post_id=74296 time= user_id=983 Wrote:W stands for Women.
It doesn't stand for anything.
Exactly, the channel name is literally the letter 'W' - it doesn't have to stand for anything.
Despite having the same misgivings as others around 'W' being a weak brand, at least the current logo and branding is quite classy. At first glance, this new logo looks cheap and tacky, and reminds of the types of trashy channels that inhabit the lower end of the EPG. Maybe I will change my mind when the full branding package is revealed next week.
W to go free-to-air - JetixFann450 - 21-03-2022
Judging from the text indicating "CHANGE IS COMING", I imagine it'll look dynamic (and to be honest, were UKTV looking at this forum, especially Lynetwork's mock for the new look?
) Not sure about the logo, but it does symbolically represent the change from a classy, premium pay-TV channel to a light hearted free-to-air channel. I would've probably rebranded the channel under a new name.
W to go free-to-air - Robert Williams - 21-03-2022
Images of the idents, and possibly breakbumpers, are now on the UKTV site. Just everyday live action footage with a logo on top, so nothing particularly interesting:
https://corporate.uktv.co.uk/news/article/uktvs-w-launches-life-unfiltered-rebrand/
W to go free-to-air - London Lite - 21-03-2022
It looks like UKTV are relaunching W to fill the void left by Really where Discovery have turned that into a full time documentary channel.
W to go free-to-air - Josh - 21-03-2022
Surely that's not the new logo. Surely not.