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BBC One: 2021 Rebrand - Printable Version

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BBC One: 2021 Rebrand - BrandonHTVYT - 03-11-2021

Moz post_id=51863 time= user_id=746 Wrote:Two weeks on.

HURRY UP WITH THE NEW IDENTS!
You’ll probably have to wait until 2022 for the new idents. Just be patient.


BBC One: 2021 Rebrand - BBCMeridian - 03-11-2021

BrandonHTVYT post_id=51870 time= user_id=2085 Wrote:
Moz post_id=51863 time= user_id=746 Wrote:Two weeks on.

HURRY UP WITH THE NEW IDENTS!
You’ll probably have to wait until 2022 for the new idents. Just be patient.
Why does BBC One needs new idents anyway? if BBC Two can have the same ident package like curve, BBC One can have the same current idents, I would like to see the current idents stay for the foreseeable future rather than getting rid of it and replacing it next year.


BBC One: 2021 Rebrand - thomalex - 03-11-2021

If they are going to be new idents this Christmas as usual then you would assume they'll be in the new style and likely have already been produced.


BBC One: 2021 Rebrand - Brekkie - 03-11-2021

BBCMeridian post_id=51872 time= user_id=2083 Wrote:
BrandonHTVYT post_id=51870 time= user_id=2085 Wrote:
Moz post_id=51863 time= user_id=746 Wrote:Two weeks on.

HURRY UP WITH THE NEW IDENTS!
You’ll probably have to wait until 2022 for the new idents. Just be patient.
Why does BBC One needs new idents anyway? if BBC Two can have the same ident package like curve, BBC One can have the same with Oneness, I would like to see Oneness stay for the foreseeable future rather than getting rid of it and replacing it next year.
The curves are one of the most outstanding presentation packages in television history. Oneness is widely considered to be one of the worst, if not the worst. That is why BBC One needs new idents.


BBC One: 2021 Rebrand - neonemesis - 03-11-2021

BBCMeridian post_id=51872 time= user_id=2083 Wrote:I would like to see Oneness stay for the foreseeable future

You're not allowed to say things like that around here.


BBC One: 2021 Rebrand - TheMightyTRex - 03-11-2021

Brekkie post_id=51270 time= user_id=976 Wrote:
NancerOnTheLIVEForum post_id=51267 time= user_id=1794 Wrote:They said this would be a gradual rollout
And what "they" view as a "gradual rollout" comes across on screen as an inconsistent poorly planned rebrand.

My company has been rebranding for 6 years now. We are one of the largest software companies in the uk.


BBC One: 2021 Rebrand - Rob - 03-11-2021

Moz post_id=51863 time= user_id=746 Wrote:Two weeks on.

HURRY UP WITH THE NEW IDENTS!

Let's not have posts like this for the next few weeks please. Just learn to be patient...


BBC One: 2021 Rebrand - SteveRW - 03-11-2021

thomalex post_id=51873 time= user_id=1745 Wrote:If they are going to be new idents this Christmas as usual then you would assume they'll be in the new style and likely have already been produced.

Well, four weeks today is the 1st December. We might know on that day. Not long to wait in order to find out.


BBC One: 2021 Rebrand - Brekkie - 03-11-2021

Wasn't it November last year? The first Sunday of advent is a few days earlier.


BBC One: 2021 Rebrand - NancerOnTheLIVEForum - 03-11-2021

BBCMeridian post_id=51872 time= user_id=2083 Wrote:
BrandonHTVYT post_id=51870 time= user_id=2085 Wrote:
Moz post_id=51863 time= user_id=746 Wrote:Two weeks on.

HURRY UP WITH THE NEW IDENTS!
You’ll probably have to wait until 2022 for the new idents. Just be patient.
Why does BBC One needs new idents anyway? if BBC Two can have the same ident package like curve, BBC One can have the same current idents, I would like to see the current idents stay for the foreseeable future rather than getting rid of it and replacing it next year.

Because the current batch are (pardon my French) a heap of bollocks. People standing around is not a television ident. And now that the Oneness brand has been retired the idents have lost their meaning.


BBC One: 2021 Rebrand - JAS84 - 03-11-2021

December 1st is a Wednesday, so it probably will be that day this year - for the same reason that the BBC logo change happened on a Wednesday.


BBC One: 2021 Rebrand - Blubatt - 03-11-2021

Brekkie post_id=51904 time= user_id=976 Wrote:Wasn't it November last year? The first Sunday of advent is a few days earlier.
7
You're right, it was. On a a slight tangent, when is the best time to put your christmas decorations up? I feel like TV puts them up earlier every year. Shouldn't it be at least 2 weeks before the big day?


BBC One: 2021 Rebrand - Brekkie - 03-11-2021

The Christmas ads are creeping in now - John Lewis is being released tomorrow I believe. Of course in recent years the BBC presentation has been more about an advert of their own with idents almost secondary to that. That's why I don't believe the BBC had to quietly and nervously step into a rebrand - they're happy to blow their own trumpet at Christmas.


BBC One: 2021 Rebrand - CameronYoung - 03-11-2021

Brekkie post_id=51913 time= user_id=976 Wrote:The Christmas ads are creeping in now - John Lewis is being released tomorrow I believe.
Very have had a version of their Christmas ad for about a month. They've re-edited it to remove reference to halloween (one scene involved trick or treaters being given mince pied by people fully decked out in christmas gear)


BBC One: 2021 Rebrand - SteveRW - 03-11-2021

Brekkie post_id=51913 time= user_id=976 Wrote:The Christmas ads are creeping in now - John Lewis is being released tomorrow I believe. Of course in recent years the BBC presentation has been more about an advert of their own with idents almost secondary to that. That's why I don't believe the BBC had to quietly and nervously step into a rebrand - they're happy to blow their own trumpet at Christmas.

I think it was mainly 2016, 2017 and 2018 that had John Lewis style ads that had idents centred around the ads. Of course 2015 was Sprout Boy, but 2016 and 2018 were both quite commercial looking with Oneness and the Wonderland themes. I hope we don't get a repeat of 2018's. They were dull.