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GB News - Newshound47 - 29-11-2021

I fell like this publicity round has been designed so that people see it after people tweet and comment about the publicity.


GB News - derek500j - 29-11-2021

news727 post_id=55949 time= user_id=1412 Wrote:BREAKING: Viewership scorecard is out. Here's how things stand.
  • The most watched broadcast ("Farage", Monday 15 Nov.) attracted 87,300, a slight increase from the previous week
  • For contextual reasons, the 14th & 15th most-watched shows on Sky News were from 21 Nov. episode of Breakfast - and it got a whopping 107,673 on average. BBC's 15th most watched show was the News at 6 simulcast on 18 Nov. with 166,500
  • How the ratings were spread out: Farage occupies 4 positions, Dan Wootton 3; Mark Dolan Tonight, On the Money, The Briefing PM/Lunchtime/PMQs, Afternoon Agenda and Political Correction rounds out the list; lowest-rated show in the top 15 attracted 34,500. One show - ranked fifth, registered as "Live GBN HQ" - is best-of Farage's Talking Pints.

Hard to compare when different slot lengths are used. If Dan Wootton can average 54,200 over two hours, I expect he has more viewers than Farage. In his last week with a three hour slot, Wootton's highest was 33,100. Has his audience suddenly nearly doubled? Unlikely, it's the longer slot that brings the average down.


GB News - London Lite - 29-11-2021

James2001 post_id=55942 time= user_id=956 Wrote:A long way outside of London.

Exactly who they're supposed to target rather than metropolitan liberals in London.


GB News - news727 - 30-11-2021

To further add to the advertising campaign, I didn't realize I received an email from them, the first in 3 months and a week. It was sent around 12:35pm yesterday.

Here's what was written.

Quote:Dear [viewers],

We’re thrilled to announce our first major national advertising campaign – and we want you to be among the first to see it.

From today, you’ll see our ads popping up in newspapers and on social media, posters, and electronic billboards around the country.

Like us, they’re honest, punchy, and straight to the point.

We’re kicking off the campaign with these three ads - we’ll share others with you as they unfold in coming weeks.

We hope you like them and will share them.

Many people haven’t heard of us yet and we’re keen to spread the word about what we do, and what we stand for at GB News.

We’re proud to be a voice for the ‘silent majority’ of Britons we serve:
  • The 64% who say traditional television news is too one-sided and stifles debate;
  • The 65% who feel there’s too much political correctness, and
  • The 66% who say other channels are too dominated by a London-centric perspective.

Thank you for all your support and encouragement so far – it really means a lot to us as we establish ourselves as Britain’s News Channel.

With very best wishes,

GB News



GB News - Aaron.TV - 30-11-2021

Are people still watching/following GB News to deliberately get themselves upset?

Frankly, I don’t know how you all have the energy!


GB News - valley - 30-11-2021

news727 post_id=56006 time= user_id=1412 Wrote:To further add to the advertising campaign, I didn't realize I received an email from them, the first in 3 months and a week. It was sent around 12:35pm yesterday.

Here's what was written.

Quote:We’re proud to be a voice for the ‘silent majority’ of Britons we serve:
  • The 64% who say traditional television news is too one-sided and stifles debate;
  • The 65% who feel there’s too much political correctness, and
  • The 66% who say other channels are too dominated by a London-centric perspective.
Did they provide a source for those claims?


GB News - Brekkie - 30-11-2021

If anything they're more London centric now than they were when they started.


GB News - news727 - 30-11-2021

valley post_id=56028 time= user_id=971 Wrote:Did they provide a source for those claims?

No. You have to dig it yourself. And it's here so you don't have to.
Quote:According to Michael Moszynski, chief executive officer of London Advertising, this is the first advertising campaign for a national broadcaster that targets consumers outside London – where GB News clearly sees its core audience. The agency commissioned research by Yonder, which surveyed over 2,000 people and found 66% of respondents agreed that television news was dominated by the London media bubble.

It's not mentioned but the two other percentages were obviously also derived from this survey.


GB News - valley - 30-11-2021

news727 post_id=56040 time= user_id=1412 Wrote:
valley post_id=56028 time= user_id=971 Wrote:Did they provide a source for those claims?

No. You have to dig it yourself. And it's here so you don't have to.
Quote:According to Michael Moszynski, chief executive officer of London Advertising, this is the first advertising campaign for a national broadcaster that targets consumers outside London – where GB News clearly sees its core audience. The agency commissioned research by Yonder, which surveyed over 2,000 people and found 66% of respondents agreed that television news was dominated by the London media bubble.

It's not mentioned but the two other percentages were obviously also derived from this survey.
Thanks. Would be interesting to see the full data.


GB News - Scrotnig - 30-11-2021

I must confess I'm not a fan of that 'new' logo....it feels a bit cobbled together.
It's as if someone said "hang on, our logo doesn't actually mention the channel name".
I can see why that would be an issue but the result doesn't look quite right, to me.

Hardly the biggest issue in the world but hey, this is a TV presentation forum, I'm terribly geeky, and the two combined means I'm entitled to get myself worked up about these things! Big Grin


GB News - RR - 30-11-2021

Assuming it is a proper poll, "The 64% who say traditional television news is too one-sided and stifles debate" will include those who think it is biased to the right and the left, so not really a relevant stat.

The second point doesn't mention TV News - it is a general question.


GB News - Keith - 30-11-2021

news727 post_id=56040 time= user_id=1412 Wrote:
valley post_id=56028 time= user_id=971 Wrote:Did they provide a source for those claims?

No. You have to dig it yourself. And it's here so you don't have to.
Quote:According to Michael Moszynski, chief executive officer of London Advertising, this is the first advertising campaign for a national broadcaster that targets consumers outside London – where GB News clearly sees its core audience. The agency commissioned research by Yonder, which surveyed over 2,000 people and found 66% of respondents agreed that television news was dominated by the London media bubble.

It's not mentioned but the two other percentages were obviously also derived from this survey.
The final line of that article amused me...
Quote:Campaign approached the BBC for comment. A spokesperson said: “We'll leave them to do their own PR.”

Does GB News still have/use their regional reporters these days? It would be interesting to know the demographic of the 'over 2000 people' surveyed, assuming the survey asked for that information (e.g. age range, part of the country they live in, gender).


GB News - derek500j - 30-11-2021

James2001 post_id=55942 time= user_id=956 Wrote:A long way outside of London.

I've got a hunch you're in the East Midlands!


GB News - TMD_24 - 30-11-2021

Farage has Donald Trump on tomorrow's show. Not sure how much it'll get a boost in the ratings but sure will give it a bit of publicity.


GB News - James2001 - 30-11-2021

So he'll be spreading conspiracies about the US election now.